We went off the rails with this one! Daphne and I give our full-on marketing-made simple episode of GW2.
You will discover:
- The difference between benefits and features
- Why no one cares about your features until they are ready to buy.
- When it’s the right time to talk about your features.
Swipe our simple headline generator that attacks views and click-throughs every time.
“How to X, without Y &Z, while still doing A, B & C. “
We do a little dissection with this and the benefits for Daphne.
And for Roberta we work on: I help _______________ so they can ___________________
Market your business with funnels!